Editor Letters
- In the magazine "MOJO", the editor in his letter is making it so clear about who the specific audience are, with the terminology used because people who are my aged (16) wouldn't really know what "fetishise vinyl" meaning unless they are into vinyl music. The terminology used shows how professional the magazine is, by using more complex language addressing the reader directly.
The target audience are people that listens to rock music in their everyday lives. The editor uses language that is reasonably formal. This reflects on the age of the target audience, theirs is no use of slang language. The editor includes his thought of giving out a vinyl to his readers, "If we could only have produced this months convermount CD on vinyl." this quotation makes the readers feel happy and wanting that vinyl.
At the end the editor sounds like he is talking to someone he knows, for example a friend or a member of his family because he uses sarcasm at the very last sentence "Now there's on for the future..." which gets the readers involved, with the sarcasm. This was done because the editor wants to play with their love towards vinyl music.
The target audience are people that listens to rock music in their everyday lives. The editor uses language that is reasonably formal. This reflects on the age of the target audience, theirs is no use of slang language. The editor includes his thought of giving out a vinyl to his readers, "If we could only have produced this months convermount CD on vinyl." this quotation makes the readers feel happy and wanting that vinyl.
At the end the editor sounds like he is talking to someone he knows, for example a friend or a member of his family because he uses sarcasm at the very last sentence "Now there's on for the future..." which gets the readers involved, with the sarcasm. This was done because the editor wants to play with their love towards vinyl music.
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- In the "Q Magazine" the editor sounds like he is talking to his friend in the editor letter. The editor says "somewhere in a box at the back of my garage there's a tape of me out rapping with Jay Z." this quotation suggests that he is approaching his readers as a friend because he sounds like he is trying to start a conversation with them,
The editor starts using informal language. He uses a foul language "to be the d*ckhead" which is really informal, but sarcastic as well because you cant be a d*ckhead. You would use this language or the word d*ckhead when your having a chat with friends and joking around. This language also reflects on the target audience which are adults and young adults due to the fact that an older person (45+) wouldn't use words like that when talking are writing.
The editor starts using informal language. He uses a foul language "to be the d*ckhead" which is really informal, but sarcastic as well because you cant be a d*ckhead. You would use this language or the word d*ckhead when your having a chat with friends and joking around. This language also reflects on the target audience which are adults and young adults due to the fact that an older person (45+) wouldn't use words like that when talking are writing.
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- In the magazine "Psychologies" the female editor starts with rhetorical questions to its readers. She uses a lot of rhetorical questions through out the editors letter this is because Rhetoric is a persuasive technique used to convince people verbally. Rhetorical questions are used in a argument in a persuasive argument so that if the write asks a rhetorical question, it forces the readers to think of the obvious answer.
She also uses the repetition after a rhetorical question she has said, "Too busy, too tired, too poor" she uses repetition to emphasis a particular word. She repeats it because the editor wants the readers to remember it. Also she repeats the word to give the letter a bit of a beat and rhythm.
The editor approaches to its readers like she knows them because she tries to give them help and ideas about something she talks about through out the letter, "If your short of ideas, this issue will definitely inspire you." this also shows that she cares about her readers.
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Planning for my production:
Planning for my production:
Ideology:
- Having a short editors letter on my contents page;
- Addressing the reader as I know them (as if we talk once every week).
Audience:
- Involving the audience (answering few questions that the readers has asked).
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